知乎问题：为什么王思聪红了？
Compared with other second-generation rich kids, Wang Sicong comes across as unusually distinctive. What may make him distinctive is that he looks like someone who has not escaped the realm of “lowbrow pleasures” in the slightest.
The other second-generation rich kids who appear in the media all seem a little detached from ordinary human life, as if they have left ordinary human pleasures behind. Their words, interests, hobbies, and lifestyles have no point of contact whatsoever with us ordinary grassroots losers. So we feel that the other second-generation rich kids are not only completely different from us materially; their inner worlds also seem very far away, and they all seem, to some extent, suspiciously aloof (or perverse). Wang Sicong, however, seems to be an exception. We can understand his everyday life, his joys and his anger, without the slightest effort—sometimes we can even feel exactly what he feels.
Take sports and leisure activities, for example. Even the least refined among the other second-generation rich kids would at least play some golf or go racing, right? The slightly more high-end ones might try skydiving or climb Mount Everest or something—activities completely beyond the reach of us grassroots losers. But this guy Wang Sicong actually plays DOTA. What a grassroots, what a “lowbrow” hobby that is.
Take movies, for another example. Aren’t ordinary second-generation-rich-kid artsy types supposed to hop on a plane to Europe, mooch their way into film festivals, attend premieres, and take selfies with female stars at film-festival parties? Yet this guy Wang Sicong actually sees most movies at the same time as us grassroots artsy types, and tears into bad movies without mercy. It isn’t simply that we find him interesting because this makes him seem genuine. What’s even more interesting is that he is talking about a movie we all care about in a way we can completely understand.
Another movie-related detail is that this guy actually used to hang around a fansub group! Is there any better way to narrow the psychological distance between him and young grassroots losers?
Take shopping, for another example. The price of one USB drive he buys is enough for us grassroots losers to buy a computer. But the important thing is that he actually shops on JD.com. He isn’t playing around with private custom orders, limited editions, special supplies, or anything like that. And when delivery is slow, he enjoys picking a fight with the seller, just like we do. This all sounds like the everyday life of a perfectly normal grassroots loser—not remotely high-end.
The only thing that is a little more high-end, roughly speaking, is his harem. But isn’t the one official girlfriend in it just a clone of Takizawa Laura? And we grassroots losers are all quite familiar with Teacher Takizawa. Isn’t having Teacher Takizawa at your disposal the ultimate fulfillment of a grassroots loser’s lowbrow pleasures?
To sum up, Wang Sicong is a man who, although extremely rich, has not escaped the lowbrow pleasures of grassroots losers. Unlike the aloof, perverse other second-generation rich kids, he does not seem far away from us grassroots losers—in our eyes, he is basically a grassroots loser with countless times more money than us. So compared with the other second-generation rich kids, we naturally pay more attention to someone who may be high above us but whose face is still easy to make out. Secretly, we feel that this guy is actually one of our own.
p.s.:
None of the above is meant to say what Wang Sicong or these second-generation rich kids are actually like. I am only talking about how they feel to me—in other words, the impression I got from the media. It is purely one-sided and subjective. As for whether they are genuinely like this in real life or merely putting on a show, I neither know nor care.
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